Camunda Brand Guidelines
We love that you want to show us off – we just have a few rules.
The Camunda brand relies on consistent visual application in order to be easily recognizable and to represent our core values. Here, we’ve provided guidelines and downloadable assets to help you showcase your partnership with Camunda!
If you have any questions about our brand guidelines and/or would like to request additional assets, please reach out to [email protected].
Logos
Primary Logo
The Camunda logo should be displayed in full, whenever possible, with proper spacing. Horizontal is the primary orientation.
The Camunda logo should be black on light colored backgrounds and white on all other colors. Proportion, rotation, and opacity of the logo should not be changed.
Additional elements like frames or shapes should not be added. Overlaying patterns is not permitted. A version of our vertical logo is available upon request for applicable circumstances.
Secondary Logo
In addition to the primary logotype, a shortened version of the logo is our secondary mark.
This should be used for small applications like website favicons and social media profile photos. It can also be applied to cases where the full Camunda logo is too distracting or repetitive like, slide decks.
Font + Typography
IBM Plex Sans is Camunda’s default typeface. IBM Plex is an open source font family and a Google Font, so you can use it within all Google applications. As a last resort, use Arial if IBM Plex is unavailable.
Colors
Primary Color Palette
Orangemunda
PMS: Orange 21 C
CMYK: 0 69 100 0
RGB: 252 93 13
HEX: FC5D0D
Orangemunda is Camunda’s signature color and is used as the primary accent color.
Spacecraft
RGB: 247 247 247
HEX: F7F7F7
Note: Not intended for print. Use white for print instead.
Black
PMS: Black
CMYK: 60 50 50 100
RGB: 0 0 0
HEX: 000000
Spacecraft and Black are the primary background colors. They are heavily applied to slides, website updates, and all other branded graphics. There should be a general balance of black and white in all brand applications.
We prefer a light background for text-heavy pieces. Please do NOT use secondary colors or Orangemunda as the background for text-heavy content.
Complete Color Guide
Want to experience the full Camunda rainbow? Check out our complete color guide with neutral and secondary color palettes, as well as additional usage guidelines.
Headshots
Showcase Camunda leadership team and speakers with their professional headshots.
Company description/boilerplate
English version
About Camunda
Camunda enables organizations to orchestrate and automate processes across people, systems, and devices to continuously overcome complexity, increase efficiency, and fully operationalize AI. Built for business and IT, Camunda’s leading orchestration and automation platform executes any process at the required speed and scale to remain competitive without compromising security, governance, or innovation. Over 700 companies across all industries, including Atlassian, ING, and Vodafone, trust Camunda with the design, orchestration, automation, and improvement of their business-critical processes to accelerate digital transformation. To learn more, visit camunda.com.
German version
Über Camunda
Camunda ermöglicht es Unternehmen, ihre Prozesse über Menschen, Systeme und Geräte hinweg zu orchestrieren und zu automatisieren. So lassen sich Komplexität bewältigen, Effizienz steigern und auch KI vollständig operationalisieren. Camundas führende Orchestrierungs- und Automatisierungsplattform wurde gleichermaßen für Fach- und IT-Abteilungen entwickelt. Sie führt jeden Prozess mit der nötigen Geschwindigkeit und Skalierbarkeit aus, um wettbewerbsfähig zu bleiben – und das ohne Kompromisse bei Sicherheit, Governance oder Innovation. Über 700 Unternehmen aller Branchen, darunter Atlassian, ING und Vodafone, vertrauen zur Orchestrierung, Automatisierung und Optimierung ihrer geschäftskritischen Prozesse auf Camunda, um ihre digitale Transformation zu beschleunigen. Weitere Informationen finden Sie unter camunda.de.
French version
À propos de Camunda
Camunda permet aux entreprises d’orchestrer et d’automatiser les processus impliquant personnes, systèmes et appareils afin de maîtriser durablement la complexité opérationnelle, accroître l’efficacité et exploiter tout le potentiel de l’IA. Conçue pour les équipes métier et les services informatiques, la plateforme d’orchestration et d’automatisation de Camunda permet d’exécuter tous types de processus, avec la rapidité et l’échelle requises pour améliorer la compétitivité, tout en garantissant sécurité, gouvernance et innovation. Plus de 700 entreprises leaders de leurs secteurs, telles que Atlassian, Decathlon, EDF et Vodafone, font confiance à Camunda pour concevoir, orchestrer, automatiser et optimiser leurs processus critiques, accélérant ainsi leur transformation digitale. Pour en savoir plus, consultez camunda.com.
Everything else
This page is a condensed version of our larger set of brand assets and guidelines. For more brand materials, including Camunda photography, slideshow templates, web accessibility and button color guidelines, icons, and more, please reach out to your Camunda contact or our brand team for assistance.
Have any feedback, suggestions, or questions about this page? Let us know!
