Camunda Brand Guidelines
We love that you want to show us off – we just have a few rules.
The Camunda brand relies on consistent visual application in order to be easily recognizable and to represent our core values. Here, we’ve provided guidelines and downloadable assets to help you showcase your partnership with Camunda!
If you have any questions about our brand guidelines and/or would like to request additional assets, please reach out to brand@camunda.com.
Logos
Primary Logo
The Camunda logo should be displayed in full, whenever possible, with proper spacing. Horizontal is the primary orientation.
The Camunda logo should be black on light colored backgrounds and white on all other colors. Proportion, rotation, and opacity of the logo should not be changed.
Additional elements like frames or shapes should not be added. Overlaying patterns is not permitted. A version of our vertical logo is available upon request for applicable circumstances.
Secondary Logo
In addition to the primary logotype, a shortened version of the logo is our secondary mark.
This should be used for small applications like website favicons and social media profile photos. It can also be applied to cases where the full Camunda logo is too distracting or repetitive like, slide decks.
Font + Typography
IBM Plex Sans is Camunda’s default typeface. IBM Plex is an open source font family and a Google Font, so you can use it within all Google applications. As a last resort, use Arial if IBM Plex is unavailable.
Colors
Primary Color Palette
Orangemunda
PMS: Orange 21 C
CMYK: 0 69 100 0
RGB: 252 93 13
HEX: FC5D0D
Orangemunda is Camunda’s signature color and is used as the primary accent color.
Spacecraft
RGB: 247 247 247
HEX: F7F7F7
Note: Not intended for print. Use white for print instead.
Black
PMS: Black
CMYK: 60 50 50 100
RGB: 0 0 0
HEX: 000000
Spacecraft and Black are the primary background colors. They are heavily applied to slides, website updates, and all other branded graphics. There should be a general balance of black and white in all brand applications.
We prefer a light background for text-heavy pieces. Please do NOT use secondary colors or Orangemunda as the background for text-heavy content.
Complete Color Guide
Want to experience the full Camunda rainbow? Check out our complete color guide with neutral and secondary color palettes, as well as additional usage guidelines.
Headshots
Showcase Camunda leadership team and speakers with their professional headshots.
Company description/boilerplate
English version
About Camunda
Camunda is the leader in enterprise agentic automation, orchestrating complex business processes, including high-value knowledge work, across agents, people, and systems. By creating production-ready, enterprise-grade agents with built-in governance, Camunda uniquely delivers trusted AI agents for business-critical processes. Over 700 leading innovators like Atlassian, ING, and Vodafone, rely on Camunda to slash time-to-value from months to days, boost operational efficiency, and elevate customer experiences. Ready to become an AI-first enterprise? Visit camunda.com.
German version
Über Camunda
Camunda ist führend im Bereich der agentenbasierten Automatisierung in großen Unternehmen. Die Plattform orchestriert komplexe Geschäftsprozesse, einschließlich wichtiger Wissensarbeit, über Agenten, Mitarbeitende und Systeme hinweg. Mit Camunda lassen sich produktionsreife Agenten für geschäftskritische Prozesse entwickeln – auf höchstem Niveau und mit integrierter Governance. Mehr als 700 Unternehmen wie Atlassian, ING und Vodafone vertrauen auf Camunda, um die Time-to-Value von Monaten auf Tage zu verkürzen, die betriebliche Effizienz zu steigern und das Kundenerlebnis zu verbessern. Sind Sie bereit, ein KI-orientiertes Unternehmen zu werden? Mehr unter camunda.de.
French version
À propos de Camunda
Leader de l’automatisation agentique, Camunda permet d’orchestrer les processus métier complexes entre les agents, les équipes et les systèmes de l’entreprise, notamment les tâches à forte valeur ajoutée. Grâce à des agents prêts pour la production, conçus pour les exigences les plus strictes des grandes entreprises et dotés d’outils de gouvernance intégrés, Camunda offre une agentique IA d’une fiabilité inégalée pour exécuter les processus métier stratégiques. Plus de 700 entreprises à la pointe de l’innovation comme Atlassian, ING et Vodafone, font confiance à Camunda pour accélérer considérablement leurs délais de rentabilisation, améliorer leur efficacité opérationnelle et optimiser l’expérience de leurs clients. Et si vous mettiez l’IA au cœur de vos activités ? Visitez camunda.com.
Italian version
Informazioni su Camunda
Camunda è il leader nell’automazione agentica enterprise e si occupa dell’orchestrazione di processi aziendali complessi – compresi quelli che richiedono conoscenze di valore elevato – che coinvolgono agenti, persone e sistemi. Con la creazione di agenti AI pronti per la produzione e dotati di governance integrata, Camunda assicura affidabilità e sicurezza per i processi mission-critical. Oltre 700 aziende di primo piano, tra cui Atlassian, ING e Vodafone, hanno scelto Camunda per ridurre il time-to-value da mesi a giorni, aumentare l’efficienza operativa e migliorare esperienze del cliente. Vuoi trasformare la tua impresa in una vera AI-first enterprise? Scopri di più su camunda.com.
Everything else
This page is a condensed version of our larger set of brand assets and guidelines. For more brand materials, including Camunda photography, slideshow templates, web accessibility and button color guidelines, icons, and more, please reach out to your Camunda contact or our brand team for assistance.
Have any feedback, suggestions, or questions about this page? Let us know!
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